Sunday, July 12, 2015

How to Post on Google Plus and Get Results - Logobench Report

Wondering why your link drop and run isn’t working on Google Plus? I’ve got answers for you! Google+ is the only social media platform that provides formatting for their posts.  I’m going to break down the elements of a great Google Plus post and show you what works for successful Google Plussers.
Because you have unlimited space to use, Google+ posts need to have more gravitas than a tweet. On Google Plus, it’s considered link litter if you drop and link with no reason why you posted it. The bottom line is, if you are taking the time to share something, take the time to post it properly. Don’t just drop link litter, it causes people to tune out and ignore your post. It can also get you banned from communities. Think about why you want people to read it and give them a taste of the post. Build interest and create the opportunity for people to discuss your post on it’s own.
What you need before you are ready to post on Google+:
  1. A great article that you’ve written or curated from one of your favorite blogs
  2. An image in 735 pixels x 1102 pixels or 735 pixels x 735 pixels
  3. Pin the image to Pinterest and grab the link
This post has all the essential ingredients to a great Google Plus post!

  1. An interesting title that explains what the post is about formatted with *bold* text. (more about how to format below)
  2. +Mention the person who wrote the post or maybe some people who you’d like to involve in a conversation if you think they’d like it (don’t over-do that)
  3. A summary that talks about why you like the article or item that you’re sharing.
  4. Link to the post
  5. I like to pin all my posts to Pinterest first and add a link to pin it for later so people using their smartphones can save it on the go. You can view the Pinterest pin for this post here. It did pretty well too!
  6. Add relevant hashtags to the bottom of your post. This helps Google put it together with other content about the same thing.
Formatting text within a post is easy.
  • If you want bold text, add *asterisks* before and after the word or phrase without spaces.
  • If you wanted italicized text, add _an underscore_ before and after without spaces.
You can also load the Post Editor for Google Plus Chrome extension that makes it even easier!
If you are sharing a blog post, you have a choice if you’d like to add a separate photo or let Google+ pull in the Open Graph photo from the blog post. There are pros and cons to both methods. When I add blog posts, I add a large photo because they get more sharing and engagement on Google Plus. You may get more +1’s flowing through to the blog post if you let the photo embed automatically but in my experience, overall the post doesn’t do as well.
The next decision you have to make is who to share this photo with on Google+. I post all of my posts with the public setting and don’t share to circles or extended circles. You may accidentally annoy people by sharing posts with them that they don’t want to receive.
A great option is to create an opt-in notification circle for your blog content. When I post an article that I’ve written, I add some text at the bottom that says “people in my notification circle received a notification when this post was published, if you’d like to be added to this circle, please leave a comment below.” This allows interested people to ask to be in your notification circle and you can thank them in the comment to the post. Each time I post my own articles, I’ll share to public and my notification circle.
Try using this method of posting articles to Google+ and I think you’ll see that your posts will receive more engagement in the form of comments, +1’s, and shares. It may take a little more time than dropping a link but if you take the time to write a great piece of content you want to make sure that it will be seen and read by others, right?

Wednesday, May 6, 2015

HOW TO ATTRACT VISITORS TO YOUR WEB PAGE - LOGOBENCH REVIEWS

Logobench Reviews how to attract visitors to your web page.
Guests to your site can immediately make out if your substance is helpful to them or not. Inside seconds they can object a really attractive site. All that exertion that the originators put in making that site is squandered because of fair looking site.

In the previous decade or somewhere in the vicinity, sites were constructed in an unexpected way. They were stacked with substance. Countless words were shelled to the viewers. In those times it was not viewed as terrible in light of the fact that everybody was doing this. Viewer didn't recognize what quality substance was. So everything and anything was acknowledged. This kind of substance driven sites soon got to be disliked with the guests and a change was required.
The World Wide Web today is not that complex. Presently, the substance is to the point, satisfactory and advantageous. Viewers need data and they find themselves able to fine it effortlessly. They can identify with it and utilize the data. This kind of straightforwardness makes a decent feeling about the site. Clients will return to your site, suggest it, and make full utilization of the stage.

Great web substance shows a decent picture of the association. What’s more then again, pushy and over the board substance can wreck your picture. Also slaughter the reason for an online vicinity.

Thursday, April 2, 2015

Logobench Report - Transformation of Predictable designs, to Flat Designing

As we all are aware with the importance of having unique identity associated with our brands. As internal competition among different brand owners have increased a lot, that now everyone is trying to get best logo design, which can represent them all around the globe. During the session of changing trends, we have seen the fast moving trend in logo designing, from the predictable dull style text based logos completely Transforming into a new style, includes illuminating and simple logos. New advanced operating systems are now introduced in the market and as compared to the new technology; the investment in Windows 8 and other improved operating systems is quite profitable.
2014! In this year the new trend is shifting to the plain simple flat designs from the colorful classy and fancy designs. It is obvious that with an operating system, which offers flat designs, an extravagant website or logo design would not complement properly, and would look like a mismatch.
The most attractive and common word for the buzz marketing for logo designing is Flat designing, with a sophisticated and attractive look, referring to the use of the sleek design pattern. Everyone must be curious to know, if the trend will be changing at the same pace. What will happen after a few years? When the designers will be tasked to find something more innovative and elegant than this as at that very moment flat designing will be clunky?
Social networking sites are in the race too, they are earning a lot of money, as more and more people are connecting with each other every day. Somewhat, Metaphor, hyperlinks and emotions can be the solution for this situation to make the world communicate. Furthermore, to produce a flawless replica of an original image, GIF will be the format, which will be occupying a noticeable position in the market and this will be used for as a standard form of art, billboard advertisement by the next few years.

Tuesday, March 24, 2015

Approach you take as a professional logo designer - Logobench report





Logo designing is a tricky business because not every client is ready to accept what you produce. At Logobench we do give our clients freedom to have unlimited revisions because we want our clients to be satisfied at all cost but at the same time we have to keep up with the time constraints. When you get a brief from a client, and then do ask questions. Try to be as clearer as possible. The more effort you put in while getting the clearer brief, lesser the effort is required in revisions. When the client says that the logo should look iconic or the logo should look memorable, you have to ask the client to be more specific.


A sports car crashing into a wall may look memorable but due to the negativities. So the logo needs to be memorable for the right reasons and instead of giving out suggestion, you first listen to the clients expectations and then frame your scope of work accordingly. If you stick to the basics while designing a logo and create a logo according to the client expectations, the logo is bound to get famous and iconic. The point to notice here is that logos are not created iconic, but they become with time. 

Wednesday, January 14, 2015

How brands will get more socially responsible in the year 2015 - Logobench Report



We are all wondering what the coming year would be like and what will change from the previous year. It’s been some time we have been hearing and writing about the socially responsible brands and the way they market their products. Well now is the time it actually takes shape. Recently JWT produced an annual report named as “The Future 100” which covers almost every industry. Some of the ideas covered in the report are important for having a brand with socially positive impact.

JWT calls it the “third way commerce” where consumers buy a product knowing someone in need somewhere in the world is getting help by this. The newer generation or the millennial’s are particularly interested in spending while helping others and that thought attracts toward the product. It also helps in raising an issue with the masses. It is also observed that the customers are willing to even more than the normal rates when they see a greener product or a socially responsible brand.

The link between social responsibility and sustainability is ever more evident now and organizations around the world know the importance and adapting accordingly.